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CBD Could Soon Be Coming to Target and Walmart

The New York Post recently reported producers of CBD-infused products have been meeting with top execs from popular big box retailers.

If you’re one of the growing number of people who find CBD products useful, you’re in luck: Your favorite product could soon be joining wine, groceries and home goods on your Target shopping lists, according to a recent New York Post article. This article claims makers of CBD-infused beverages, food, topical creams and other products have been meeting with top execs of several big box retailers and supermarkets such as Target, Walmart, Kroger and Safeway.

While representatives from a few of the retailers shared with the Post they have no current plans to stock shelves with CBD products, it wouldn’t be too surprising if they eventually do. The industry is expected to double to $2.1 billion next year, according to the article, and more and more retailers are joining in the cannabidiol fun. Walgreens, CVS, and GNC already sell a variety of CBD products for wrinkles and pain relief.

Target actually sold CBD oil online for about a week back in 2017. While you can no longer buy the oil, Target does sell a book online titled, Healing With CBD: How Cannabidiol Oil Can Transform Your Health Without the High. Trying to tell us something there, Target? The Post reported it’s unlikely these stores will begin selling CBD-infused products until the FDA issues a permanent ruling-which would be at the end of 2019, at the earliest.

The FDA removed hemp form its lists of illegal substances back in December, but the organization isn’t believing the hype just yet when it comes to CBD-infused products. The legality of CBD-infused foods and beverages is still very much an open question. While it’s widely available, laws and ordinances vary by state and even municipality, but the FDA is holding a public hearing on May 31 for shareholders to discuss their experiences-good or bad-with CBD to aid in their permanent ruling. The organization also plans to form an internal agency working group to explore lawful marketing of CBD products and its impact on public health.

While CBD oil shows some scientific promise as a natural remedy for reducing pain and inflammation along with treating mental illnesses and addictions, there are still a lot of dots that need connecting. One of our editors found CBD oil to be a wonderful tool for helping him fall asleep-and stay asleep!-and we’re sure many of you have found it effective for various issues. Just do your research before buying any CBD-infused product and understand that these “natural remedies” may end up leading to unwanted side effects.

The New York Post recently reported producers of CBD-infused products have been meeting with top execs from popular big box retailers.

For a Hot Minute, Target Was Selling CBD Oil Online

Graphic by Cristina Cianci

Target, everyone’s favorite everything store, went a little edgy last week by selling CBD oil online, which contains a non-psychoactive compound found in cannabis. But as of today, the items have been removed from the company’s online store and it’s not totally clear why the decision was made.

“We started carrying Charlotte’s Web hemp extract items last week on,” the store told SELF in a statement. “After further review, we have decided to remove it from our assortment.”

Although it’s not clear why Target decided to sell the oil originally or why the company removed it from its online store, it’s possible that the company could have been a little confused. Recent years have seen an explosion in CBD products (also referred to as “cannabidiol”) marketed for all kinds of wellness issues, including insomnia, anxiety, and even period cramps. A large part of the the products’ popularity is that, unlike THC, CBD is non-psychoactive, meaning it doesn’t get you high. Plus there’s some real research behind it as a treatment for severe cases of childhood epilepsy.

But the confusion comes from the fact that many of these products are marketed as being “legal in all 50 states” or something similar. However, Justin Strekal, political director for the National Organization for the Reform of Marijuana Laws (NORML), tells SELF that CBD is federally illegal and has a schedule 1 status. That means the DEA believes that CBD offers no medical benefits and has the potential to be highly addictive. “No matter what theories you read on the internet [that CBD’s been] legalized nationwide, it is flat out not true,” he says.

At the state level, however, Strekal explains that CBD may be legal in states that have medical or recreational cannabis laws on the books, including the 16 states that have legalized CBD only. But, just as with any other product containing a compound found in cannabis, CBD is still very much illegal at the federal level—even if it’s being extracted from hemp.

So, in selling the CBD oil online, Target may have committed a big no-no by allowing people in states without that legislation to buy it, a.k.a. breaking the law. “There is a tremendous potential economy once we legalize marijuana nationwide,” Strekal says, “and it looks like Target jumped the gun a little.”

SELF has reached out to CW Hemp for comment and will update this post if we hear back.


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CBD is a non-psychoactive extract found in hemp and cannabis. But it's still illegal at the federal level.